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The Road To Eureka — Brand-Building
We typically begin an enagagement with an informal one-on-one conversation
about the nature and scope of your project, your timeframe, the
composition of your brand-building team, the specific services you
may need, and a quick review of any background material you can
provide. If it makes sense, we can also do a more formal capabilities
presentation for you.
Once we've agreed to work together, we schedule a discovery session.
Our step one brand-building deliverables may include:
Fixed Fee Proposal
Timeline
Creative Brief
Creative Parameters
Brand Audit
Test Concepts
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