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<channel>
	<title>Brand Culture</title>
	<link>http://www.scarcliff.com/news</link>
	<description>Brand News</description>
	<pubDate>Thu, 31 Jan 2008 20:35:34 +0000</pubDate>
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	<language>en</language>
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		<title>Outdoor Advertising &#124; Blade Runner-style Brand Architecture</title>
		<link>http://www.scarcliff.com/news/2008/01/outdoor-advertising-blade-runner-style-brand-architecture/</link>
		<comments>http://www.scarcliff.com/news/2008/01/outdoor-advertising-blade-runner-style-brand-architecture/#comments</comments>
		<pubDate>Thu, 31 Jan 2008 20:35:34 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
		
		<category><![CDATA[Los Angeles Times]]></category>

		<guid isPermaLink="false">http://www.scarcliff.com/news/2008/01/outdoor-advertising-blade-runner-style-brand-architecture/</guid>
		<description><![CDATA[Sonny Astani walked into a Westwood movie theater in 1985 and saw the film that changed his life: &#8220;Blade Runner,&#8221; the science-fiction tale that imagined a dystopian Los Angeles where jet-powered cars zoom past skyscrapers covered with enormous, cinematic advertisements.
Decades later, the Iranian-born businessman is determined to bring some of those futuristic images to life. [...]]]></description>
			<content:encoded><![CDATA[<p>Sonny Astani walked into a Westwood movie theater in 1985 and saw the film that changed his life: &#8220;Blade Runner,&#8221; the science-fiction tale that imagined a dystopian Los Angeles where jet-powered cars zoom past skyscrapers covered with enormous, cinematic advertisements.</p>
<p>Decades later, the Iranian-born businessman is determined to bring some of those futuristic images to life. His plan? Attach an animated sign 14-stories tall on the 33-story condominium project he is building in downtown L.A.</p>
<p><a target="_blank" href="http://www.latimes.com/news/printedition/california/la-me-signs27jan27,1,3269096.story" title="Building On Cinematic Vision">Los Angeles Times</a></p>
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		<title>Conservation Marketers Choose Land Over Beast</title>
		<link>http://www.scarcliff.com/news/2008/01/conservation-marketers-choose-land-over-beast/</link>
		<comments>http://www.scarcliff.com/news/2008/01/conservation-marketers-choose-land-over-beast/#comments</comments>
		<pubDate>Wed, 09 Jan 2008 19:51:50 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
		
		<category><![CDATA[The Economist]]></category>

		<guid isPermaLink="false">http://www.scarcliff.com/news/2008/01/conservation-marketers-choose-land-over-beast/</guid>
		<description><![CDATA[Some people are starting to wonder whether the one-by-one approach to conservation is really the right solution. With many predicting the extinction of thousands of species, Bob Smith, a researcher in conservation at the University of Kent in Britain, argues that targeting individual species is too narrow. He praises the recent trend toward identifying and [...]]]></description>
			<content:encoded><![CDATA[<p>Some people are starting to wonder whether the one-by-one approach to conservation is really the right solution. With many predicting the extinction of thousands of species, Bob Smith, a researcher in conservation at the University of Kent in Britain, argues that targeting individual species is too narrow. He praises the recent trend toward identifying and branding entire regions as “flagship areas”.</p>
<p>Conservation International, based in Arlington, Virginia, has its biodiversity hotspots: (“the most remarkable places on earth are also the most threatened” is their slogan). These include the tropical Andes, the Brazilian Atlantic forests and Africa’s Cape floristic region. The World Wide Fund for Nature, based in Gland, Switzerland, boasts that it is “working for conservation of the world’s most fabulous places”, which it called “global ecoregions”.</p>
<p><a target="_blank" href="http://www.economist.com/world/international/displaystory.cfm?story_id=10486391" title="Conservation Marketers Choose Land Over Beast">The Economist</a></p>
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		<title>Linguists Choose &#8216;Subprime&#8217; As Word Of The Year</title>
		<link>http://www.scarcliff.com/news/2008/01/linguists-choose-subprime-as-word-of-the-year/</link>
		<comments>http://www.scarcliff.com/news/2008/01/linguists-choose-subprime-as-word-of-the-year/#comments</comments>
		<pubDate>Sun, 06 Jan 2008 07:42:18 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
		
		<category><![CDATA[MSNBC]]></category>

		<guid isPermaLink="false">http://www.scarcliff.com/news/2008/01/linguists-choose-subprime-as-word-of-the-year/</guid>
		<description><![CDATA[Even the American Dialect Society knows how risky home mortgages are these days. The group of wordsmiths chose &#8220;subprime&#8221; as 2007&#8217;s Word of the Year at its annual convention Friday.
MSNBC
]]></description>
			<content:encoded><![CDATA[<p>Even the American Dialect Society knows how risky home mortgages are these days. The group of wordsmiths chose &#8220;subprime&#8221; as 2007&#8217;s Word of the Year at its annual convention Friday.</p>
<p><a target="_blank" href="http://www.msnbc.msn.com/id/22514839/" title="Linguists Choose 'Subprime' As Word Of The Year">MSNBC</a></p>
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		<title>Can Burt’s Bees Turn Clorox Green?</title>
		<link>http://www.scarcliff.com/news/2008/01/can-burts-bees-turn-clorox-green/</link>
		<comments>http://www.scarcliff.com/news/2008/01/can-burts-bees-turn-clorox-green/#comments</comments>
		<pubDate>Sun, 06 Jan 2008 01:14:09 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
		
		<category><![CDATA[New York Times]]></category>

		<guid isPermaLink="false">http://www.scarcliff.com/news/2008/01/can-burt%e2%80%99s-bees-turn-clorox-green/</guid>
		<description><![CDATA[Today, the couple’s quirky enterprise is owned by the Clorox Company, a consumer products giant best known for making bleach, which bought it for $913 million in November. Clorox plans to turn Burt’s Bees into a mainstream American brand sold in big-box stores like Wal-Mart. Along the way, Clorox executives say, they plan to learn [...]]]></description>
			<content:encoded><![CDATA[<p>Today, the couple’s quirky enterprise is owned by the Clorox Company, a consumer products giant best known for making bleach, which bought it for $913 million in November. Clorox plans to turn Burt’s Bees into a mainstream American brand sold in big-box stores like Wal-Mart. Along the way, Clorox executives say, they plan to learn from unusual business practices at Burt’s Bees — many centered on environmental sustainability. Clorox, the company promises, is going green.</p>
<p><a target="_blank" href="http://www.nytimes.com/2008/01/06/business/06bees.html" title="Can Burt’s Bees Turn Clorox Green? ">NY Times</a></p>
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		<title>Alphanumeric Car Names</title>
		<link>http://www.scarcliff.com/news/2008/01/alphanumeric-car-names/</link>
		<comments>http://www.scarcliff.com/news/2008/01/alphanumeric-car-names/#comments</comments>
		<pubDate>Sat, 05 Jan 2008 18:10:21 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
		
		<category><![CDATA[Los Angeles Times]]></category>

		<guid isPermaLink="false">http://www.scarcliff.com/news/2008/01/alphanumeric-car-names/</guid>
		<description><![CDATA[Where are the Gremlins of yesteryear? Or the El Dorados, for that matter?
They are history. The industry is on an increasingly strict diet of alphabet soup with numerical garnish. Alphanumeric nameplates &#8212; which consist of nonsensical combinations of letters and numbers &#8212; were on 135 models in the 2007 model year, compared with 80 a [...]]]></description>
			<content:encoded><![CDATA[<p>Where are the Gremlins of yesteryear? Or the El Dorados, for that matter?</p>
<p>They are history. The industry is on an increasingly strict diet of alphabet soup with numerical garnish. Alphanumeric nameplates &#8212; which consist of nonsensical combinations of letters and numbers &#8212; were on 135 models in the 2007 model year, compared with 80 a decade ago, according to Kelley Blue Book.</p>
<p><a target="_blank" href="http://www.latimes.com/classified/automotive/highway1/la-fi-garage5jan05,0,1300717.story" title="Alphanumeric Car Names">LA Times</a></p>
]]></content:encoded>
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		<title>Gaming Tournaments Reach The Next Level</title>
		<link>http://www.scarcliff.com/news/2007/12/gaming-tournaments-reach-the-next-level/</link>
		<comments>http://www.scarcliff.com/news/2007/12/gaming-tournaments-reach-the-next-level/#comments</comments>
		<pubDate>Mon, 24 Dec 2007 20:35:51 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
		
		<category><![CDATA[Telegraph]]></category>

		<guid isPermaLink="false">http://www.scarcliff.com/news/2007/12/gaming-tournaments-reach-the-next-level/</guid>
		<description><![CDATA[The argument probably began in the 1980s, when frequenters of gaming arcades discovered that it could be more fun to vanquish each other than computer-controlled characters. Now gaming was competitive, had it become a sport? Ever since, there have been regular attempts to declare competitive gaming the Next Big Thing - which the British public [...]]]></description>
			<content:encoded><![CDATA[<p>The argument probably began in the 1980s, when frequenters of gaming arcades discovered that it could be more fun to vanquish each other than computer-controlled characters. Now gaming was competitive, had it become a sport? Ever since, there have been regular attempts to declare competitive gaming the Next Big Thing - which the British public has just as regularly ignored.</p>
<p>The latest, however, really does look different. The mega-budget Championship Gaming Series (CGS) launches on Sky television over Christmas with prime-time coverage. It aims to embed competitive videogaming in the national consciousness - and early indications suggest that it may succeed.</p>
<p><a target="_blank" href="http://www.telegraph.co.uk/connected/main.jhtml?xml=/connected/2007/12/22/dltourn122.xml" title="Gaming Tournaments Reach The Next Level">Telegraph</a></p>
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		<item>
		<title>Crash Bandicoot Gets His Mojo Back</title>
		<link>http://www.scarcliff.com/news/2007/12/crash-bandicoot-gets-his-mojo-back/</link>
		<comments>http://www.scarcliff.com/news/2007/12/crash-bandicoot-gets-his-mojo-back/#comments</comments>
		<pubDate>Wed, 12 Dec 2007 19:05:43 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
		
		<category><![CDATA[BusinessWeek]]></category>

		<guid isPermaLink="false">http://www.scarcliff.com/news/2007/12/crash-bandicoot-gets-his-mojo-back/</guid>
		<description><![CDATA[It&#8217;s official—&#8221;jacking&#8221; is the next big thing for games. A common skill in the Grand Theft Auto series, it has now become a key addition to the Crash Bandicoot series with Crash of the Titans. This latest platformer from Sierra introduces a new technique where Crash dizzies an enemy, jumps on its back, possesses it [...]]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s official—&#8221;jacking&#8221; is the next big thing for games. A common skill in the Grand Theft Auto series, it has now become a key addition to the Crash Bandicoot series with Crash of the Titans. This latest platformer from Sierra introduces a new technique where Crash dizzies an enemy, jumps on its back, possesses it with a mojo mask and makes it do his bidding for a short while.</p>
<p><a target="_blank" href="http://www.businessweek.com/innovate/content/dec2007/id20071212_948620.htm" title="Crash Bandicoot Gets His Mojo Back">BusinessWeek</a></p>
]]></content:encoded>
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		<title>Las Casitas Del Colca Set To Open</title>
		<link>http://www.scarcliff.com/news/2007/12/las-casitas-del-colca-set-to-open/</link>
		<comments>http://www.scarcliff.com/news/2007/12/las-casitas-del-colca-set-to-open/#comments</comments>
		<pubDate>Tue, 04 Dec 2007 20:25:43 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
		
		<category><![CDATA[Announcements]]></category>

		<guid isPermaLink="false">http://www.scarcliff.com/news/2007/12/las-casitas-del-colca-set-to-open/</guid>
		<description><![CDATA[The newest Orient-Express property is due to open in Southern Peru on the 15th April 2008.
Located in the heart of the Colca Canyon, one of the deepest canyons in the world, Las Casitas Del Colca is a haven of peace and tranquillity. 
The property is nestled on the left bank of the Colca River and boasts twenty luxurious Casitas offering supreme privacy and exclusivity [...]]]></description>
			<content:encoded><![CDATA[<p>The newest Orient-Express property is due to open in Southern Peru on the 15th April 2008.</p>
<p>Located in the heart of the Colca Canyon, one of the deepest canyons in the world, Las Casitas Del Colca is a haven of peace and tranquillity. </p>
<p>The property is nestled on the left bank of the Colca River and boasts twenty luxurious Casitas offering supreme privacy and exclusivity in simple, unpretentious surroundings.</p>
<p>This all inclusive property offers the opportunity to relax and spend time in harmony with nature, the canyon and the community.</p>
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		<title>Librisa Spa Property Site Tells Of A Colourful Historical Past</title>
		<link>http://www.scarcliff.com/news/2007/11/librisa-spa-property-site-tells-of-a-colourful-historical-past/</link>
		<comments>http://www.scarcliff.com/news/2007/11/librisa-spa-property-site-tells-of-a-colourful-historical-past/#comments</comments>
		<pubDate>Fri, 30 Nov 2007 20:51:59 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
		
		<category><![CDATA[Announcements]]></category>

		<guid isPermaLink="false">http://www.scarcliff.com/news/2007/11/librisa-spa-property-site-tells-of-a-colourful-historical-past/</guid>
		<description><![CDATA[Since opening its doors in 1899, the Mount Nelson Hotel has borne witness to two world wars and facilitated strategic tactic talks for South Africa’s famous Anglo Boer War.  For it was here, in the heart of Cape Town, that the great statesmen of the time, Lords Kitchener, Buller and Roberts gathered to discuss war [...]]]></description>
			<content:encoded><![CDATA[<p>Since opening its doors in 1899, the Mount Nelson Hotel has borne witness to two world wars and facilitated strategic tactic talks for South Africa’s famous Anglo Boer War.  For it was here, in the heart of Cape Town, that the great statesmen of the time, Lords Kitchener, Buller and Roberts gathered to discuss war stratagem.</p>
<p>Steeped in history and tradition, the Mount Nelson Hotel has continued to embark on its historical journey by acquiring six late Victorian buildings situated in the south extension of Faure Street, on the edge of its existing property. Four of these buildings have been sensitively renovated and adapted to house the luxurious new spa.             </p>
<p>Home ownership in Victorian Cape Town during the 19th Century was limited to people of the ilk of successful merchants, high-ranking civil servants and affluent professionals.  Even then these people could not indulge their tastes until late in the century because of local building conditions, shortage of skilled labour and the high cost of imported components and materials. During this period, it was not usual for the vast majority of people in the lower end of the social scale to own their own homes.  These folk did not have sufficient funding to make the initial capital outlay, nor did they have the necessary collateral to borrow capital.        </p>
<p>This situation provided fertile ground for the talented entrepreneur.  A capitalist investor would acquire the land by subdividing historic farmland, then build houses and rent them out to produce a handsome return on the money invested.  As the 19th Century progressed, the inner suburbs spread in a wide semi-circle around the old nucleus of Cape Town and were markedly split into two by the Company’s Gardens. The western half tended to continue conservatively in the Cape Dutch, mainly Georgian, tradition of building while the eastern side, which catered for the poorer and probably less influential classes, was developed in the modern English fashion.</p>
<p>It was the speculation that arouse surrounding the architecture of domestic dwellings in which the distaste of the style and design of the housing in that day was voiced, that led to the development of Wilkinson and Faure Streets.  Prior to the early 1860’s architects were not highly regarded in the Cape.  However, many years later, when new-found wealth and land developers made their mark upon society, that two architects destined to make a notable contribution to Cape Town’s cityscape, made their entrée and left their signature on four of the buildings in upper Faure Street.</p>
<p>Fred Cherry MRIA, an Irishman, designed no 34 and 36 Faure Street for William Irwin Esq.  Cherry also undertook alterations at the rear of no 32 Faure Street for the same client. William Black FRIBA, from England, was responsible for the relatively elaborate construction of Carnavon House at 30 Faure Street from Mr A Muller.</p>
<p>To fully appreciate the domestic architecture of Faure Street, it is necessary to understand what the private home meant to the society of the time.  For the Victorian middle class, the house had important connotations – it was regarded as the shrine of the family and was thought to be the focal point of life.                             </p>
<p>The house was also regarded as an accurate reflection of the social status of a family.  Even their cultural background and aspirations could be read from the choice and style of interior furnishings.</p>
<p>Needless to say, the first requirement in a house of any pretension was a good suite of reception rooms – the minimum being a dining and a drawing room.  In larger houses, additional reception rooms, such as a study and morning room were found.  Most had at least a third room which was usually smaller than the main reception rooms a little more private.                                 </p>
<p>Besides these rooms, there seems to have been a fashion, which started in the 1880’s, for a small lady’s room upstairs.  This occurred in the largest houses and was usually associated with a balcony.  The provision of fireplaces in these rooms varied, but at a minimum the drawing room possessed at least one fireplace.</p>
<p>At least one bay window was required from 1880 onwards. This was found in the drawing room, but often the other reception rooms had them as well.  Bedrooms were not lavish either in size or number.  The single exception was the master bedroom, which also served as the sitting room of the mistress of the house, so it was usually made larger and given a fireplace.</p>
<p>Mr Faure himself resided in a fine old Georgian dwelling “Villa Faure”, at the lower end of Faure Street. This building was modified in 1901 for a Mr C J Muller esq. with two double-storeyed Victorian extensions and today exists as the “Fritz Hotel”. From there it progressed into Wilkinson Street.  The extension of Faure Street was almost certainly instigated by the developer and his intentions seem to have been to create an exclusive enclave in response to the affluence of the 1890’s.</p>
<p>Today all six buildings in Upper Faure Street have been identified in the draft Cultural Heritage Strategy as heritage resources, buildings and sites of outstanding local architecture, aesthetic and historical value.  As such the Librisa Spa at the Mount Nelson has been created in such a manner that whilst all new well-being philosophies shall be embraced, the past shall never be forgotten.</p>
<p>The Librisa Spa will be open to hotel-residents from mid December 2007 and to day-visitors from mid January 2008. For bookings call (27) (21) 483 1000.</p>
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		<title>Casa De Sierra Nevada Adds Another Mansion</title>
		<link>http://www.scarcliff.com/news/2007/11/casa-de-sierra-nevada-adds-another-mansion/</link>
		<comments>http://www.scarcliff.com/news/2007/11/casa-de-sierra-nevada-adds-another-mansion/#comments</comments>
		<pubDate>Wed, 21 Nov 2007 20:07:13 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
		
		<category><![CDATA[Gayot]]></category>

		<guid isPermaLink="false">http://www.scarcliff.com/news/2007/11/casa-de-sierra-nevada-adds-another-mansion/</guid>
		<description><![CDATA[Directly across from Limón is the lively new fine dining restaurant, Andanza, which means “an adventuresome and serendipitous walk.” This philosophy is reflected in executive chef Gonzalo Martinez’s dishes, which combine traditional and contemporary Mexican cuisine. The six unique rooms that make up Andanza include a beautiful open-air courtyard with orange trees and a cascading [...]]]></description>
			<content:encoded><![CDATA[<p>Directly across from Limón is the lively new fine dining restaurant, Andanza, which means “an adventuresome and serendipitous walk.” This philosophy is reflected in executive chef Gonzalo Martinez’s dishes, which combine traditional and contemporary Mexican cuisine. The six unique rooms that make up Andanza include a beautiful open-air courtyard with orange trees and a cascading wall fountain; the Art Room, with a cozy fireplace and oversized leather chairs; the decadent Wine &amp; Cava room; the elegant private Dining Room; and the Game Room, which entices guests to unwind with snug chairs and board games.</p>
<p><a target="_blank" href="http://www.gayot.com/travel/newsbytes_2007.html" title="Casa De Sierra Nevada Adds Another Mansion">Gayot</a></p>
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