Brand Culture » MSNBC http://www.scarcliff.com/news Brand News Thu, 31 Jan 2008 20:35:34 +0000 http://wordpress.org/?v=2.3.1 en Linguists Choose ‘Subprime’ As Word Of The Year http://www.scarcliff.com/news/2008/01/linguists-choose-subprime-as-word-of-the-year/ http://www.scarcliff.com/news/2008/01/linguists-choose-subprime-as-word-of-the-year/#comments Sun, 06 Jan 2008 07:42:18 +0000 Brent http://www.scarcliff.com/news/2008/01/linguists-choose-subprime-as-word-of-the-year/ Even the American Dialect Society knows how risky home mortgages are these days. The group of wordsmiths chose “subprime” as 2007’s Word of the Year at its annual convention Friday.

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